Improve Your Email Marketing

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Careers

Design Positions

Email Marketing Specialist

Responsible for managing various email programs for our client, onsite, to drive engagement and revenue across multiple brands. Fully understand clients goals, objectives and processes in order to ensure utilization of the StrongMail system and email channel. Support the Marketing Services team and other company stakeholders to maintain an aggressive marketing calendar, manage database requirements, develop creative assets, and deploy strategic campaigns. Analyze, track and report on project data and assigned marketing programs.

Responsibilities

  • Work with the client to ensure that email marketing campaigns are in alignment with their approved operational plan, budget, and timelines for the client
  • Test effectiveness of email marketing strategies and learning’s for continuous improvement
  • Keep current with competitive landscape, market trends, industry innovations and best practices across functional areas
  • Maintain awareness of integration opportunities through web / mobile / SMS / social
  • Identify opportunities for growth and efficiencies in email campaigns utilizing clients data and industry best practices

Education and Experience

Education – Bachelor's or Master's Degree in Business, E-Commerce, Marketing or a relevant field of work, or an equivalent combination of education and work-related experience.

Experience – 2-5 years progressive work-related experience with demonstrated mastery of technical and business knowledge and understanding of multiple disciplines/processes related to the email marketing. Experience must be recent due to the continually evolution of the industry. Ideally looking for 2 years experience in E-Commerce and/or the travel industry. Basic HTML experience preferred. Experience with StrongMail or Unica a plus.

Technical Skills and Knowledge

  • Demonstrated project management experience in organizing, planning and executing marketing projects from conception through implementation.
  • Demonstrated effective verbal and written communication skills for the purpose of providing information to clients, vendors, senior management and staff.
  • Demonstrated proficiency in business software products such as Excel, Microsoft Access, Word, PowerPoint.
  • Demonstrated strong knowledge of Internet systems, marketing programs, and email deployment tools.
  • Demonstrated ability to build and manage relationships with clients, vendors, regional teams, and agencies.
  • Demonstrated analytical skills and research abilities. Demonstrated ability to use the results of investigation and analysis to make effective strategic decisions.

Accountability

Decision making responsibilities (Key Decision Rights):

  • This position works with the client to make decisions on campaign creative, content, segmentation (personalization) and targeting.
  • This person works with the client to make decisions on list growth/acquisition initiatives
  • This position works with the client to make initial calendar (time and day) and campaign deployment (volume and flow) recommendations.
  • This position works with the client to make decisions on future campaign improvements/changes based on past campaign performance.

Contact (Key Relationships)

Key Client Relationships –

  • Guest Marketing - collaborate on campaign strategy and execution
  • Analytics - collaborate on list pulls, test design and campaign analysis
  • Legal – review development of content for all campaigns
  • Partners—work with clients partners ie Creative Agency

Internal Key Relationships –

  • Strategic Services, Deliverability Services - Manage ongoing relationship

Physical Requirements

  • Majority of work is performed in a normal office environment.
  • Travel required as needed to facilitate business objectives (generally 5-10%).

Compensation

StrongMail Systems is an Equal Opportunity Employer, and offers a competitive compensation package that includes base salary with bonus structure, benefits and stock options.

Duration

Full-Time

Location

Atlanta, GA

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Senior Interaction Designer

You’re good. Very good. In fact, you’re a downright guru when it comes to designing innovative online products. But you’re under-challenged. Your current role has grown stale. And you can’t bear the thought of wasting another day on the same old routine. So don’t.

StrongMail is looking for someone like you to own the Interaction Design function. Own it. Live it. Be proud of results.

StrongMail products live in a rapidly evolving world of digital marketing. Our solutions support Email Marketing and Social Media Marketing. We have aggressive product development plans for 2010 and beyond. Collaborating closely with our Product Managers you will play a key role in taking our products to the next level.

If this sounds good, and you fit the qualifications below, then hit the button and apply now.

Responsibilities

  • Rapid improvements to interface of StrongMail products
  • Gathering and analyzing user requirements
  • Development of product concepts and high level design
  • Development of wireframes and specifications for new online products and product enhancements
  • Constructing interactive interface prototypes
  • Collecting and analyzing user feedback

Qualifications

  • Passion for creating best-in-class user experiences
  • 5+ years of experience in information architecture and user interface design
  • Experience in development of user experience strategy
  • Experience in designing not just web sites but also online products and applications
  • Ability to construct interactive interface prototypes
  • Understanding of the social media space
  • Self-starter, can independently figure out what needs to be done and how to do it
  • Sets pace in a fast paced environment
  • Excellent communication and team collaboration skills

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