Press Release

StrongMail Launches StrongSurvey Via New Partnership with SensorPro

Partnership with Ireland-based SensorPro to enable email marketers to collect customer survey data for remarketing and targeted promotions

Redwood City, Calif., April 14, 2009 — StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email, today announced the launch of its new StrongSurvey online survey tool, powered through a new partnership with SensorPro. Based in Limerick, Ireland, SensorPro is an award-winning provider of enterprise-grade online survey solutions.

StrongMail's new StrongSurvey tool will allow marketers to generate customer survey data that can be leveraged by StrongMail Message Studio to create highly targeted email marketing campaigns. Using StrongSurvey, marketers will be able to easily create fully branded surveys that capture customer preferences and satisfaction metrics. Featuring real-time reporting and analysis, StrongSurvey empowers marketers to drill down on individual questions or respondents to better understand and meet customer needs and expectations.

"StrongMail's innovative email marketing solutions are perfectly designed to take advantage of the wealth of data that can be collected by a well designed online survey," said Jon Erikson, general manager of North American operations for SensorPro. "As one of the established leaders in email marketing solutions, StrongMail enables SensorPro to extend the reach of its technology to an impressive and rapidly expanding customer base."

“StrongSurvey is a powerful tool for generating rich customer data that can be incorporated into targeted and relevant email marketing campaigns," said Ryan Deutsch, vice president of strategic services and market development at StrongMail Systems. “By partnering with SensorPro, we are able to offer our customers a world-class online survey tool that's easy to use and complete with all the features marketers need to better engage their customers."

About SensorPro
SensorPro is the award-winning on line enterprise survey, lead acquisition, sample fulfillment and promotion management solution used by global companies such as Coty, Pepsi, Northwest Airlines and Procter & Gamble. Using SensorPro, clients can create a survey or lead acquisition form and on web pages, landing pages, microsites, Adobe Flash containers, embedded in emails, or on mobile devices.

About StrongMail Systems, Inc.
StrongMail Systems provides businesses with commercial-grade, on-premise solutions for marketing and transactional email. StrongMail integrates its proven email delivery, tracking and campaign management software on high-performance servers that are optimized for maximum deliverability. In addition to providing superior control, security and integration capabilities, StrongMail's in-house approach offers companies a more powerful and cost-effective alternative to homegrown or outsourced solutions. Hundreds of companies worldwide rely on StrongMail's solutions to power their mission-critical customer communications. A Silicon Valley company, StrongMail is headquartered in Redwood City, CA, and is funded by Sequoia Capital, Evercore Partners, Globespan Capital Partners and DAG Ventures. To learn more about StrongMail Systems, visit www.strongmail.com.

Media Contact
Andrea Cousens
Eastwick Communications
650-480-4019

 

To schedule a free demo, call (800) 971-0380 or contact us via the following link: http://www.strongmail.com/company/contact-us/contact-us.

Press Contacts:
Laurie Gibson
Kickstart Consulting
+1 (650) 969-0764
strongmail@kickstartconsulting.com