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StrongMail Launches New Email Blogs for Marketing, IT and Business Audiences
Six new blogs provide practical advice and commentary across broad range of topics, including email marketing strategies, deliverability guidance, product tips and business and IT management
Redwood City , Calif., December 4, 2007 – StrongMail Systems, Inc., the leading provider of on-premise solutions for marketing and transactional email, today announced the launch of six new corporate blogs that provide expert advice, news and commentary across a wide range of email, marketing, product, IT and business topics. Authored by industry experts with proven, real-world experience, these blogs will provide unique perspectives and advice for maximizing email's potential within an organization.
"StrongMail has attracted an impressive team of experts in their respective fields, and this new interactive forum will allow them to share their knowledge and experience with a broader audience," said Sam Cece, CEO of StrongMail Systems, Inc. "In order to be successful, email programs require contributions and visibility from across the company, which is directly reflected in the scope of the blogs we've launched today. By leveraging the information and guidance provided in these blogs, organizations will be better prepared to fully leverage email's potential for driving revenue and customer satisfaction."
The following StrongMail blogs are now online at: http://www.strongmail.com/resources/blogs/
School of Hard Knocks by Sam Cece, Chairman and Chief Executive Officer
StrongMail's CEO offers business executives his no-nonsense take on business trends, management issues, Bay Area technology news and other topics he finds relevant, interesting or otherwise blog-worthy. Learn from Sam's experiences and life lessons for building a successful business in a competitive marketplace.
Multi-Channel Messaging by Bill Wagner, EVP of Business Operations
The proliferation of digital messaging channels provides an unprecedented opportunity for businesses to reach their customers throughout the relationship lifecycle. This blog explores opportunities, challenges, emerging trends, business drivers and case studies associated with the blended use of email, SMS, IM, RSS and other digital messaging channels.
Email Marketing Insights by Tricia Robinson-Pridemore, VP of Market and Product Strategy
Email marketing blends both science and art, but the principles that drive effective strategies are firmly established. StrongMail's email marketing experts share actionable advice, insights and best practices for driving results with your marketing and transactional email programs.
IT Email Infrastructure by Tim McQuillen, Founder and CIO
StrongMail's founder and CIO offers an IT perspective on industry trends, new technologies, proven processes and effective management techniques. Tim also shares his unique insights as StrongMail's founder and his involvement in creating and refining StrongMail's commercial-grade email infrastructure solutions.
Product Talk by Ivan Chalif, Senior Product Manager
StrongMail's product manager provides practical information, tutorials and tips to help you get the most out of your StrongMail system. Whether you're just getting started with StrongMail or are ready to leverage more advanced features, this blog will provide you with valuable information and usage trends that can help you maximize your results.
Maximizing Deliverability by Spencer Kollas, Director of Deliverability Services
Email deliverability debunked. StrongMail's deliverability expert pulls back the curtain and outlines the tools you need to take control of your deliverability, including ISP tips, filtering trends, reputation analysis, and deliverability product usage help. Keep up with the latest trends and best practices and watch your delivery rates soar.
About StrongMail Systems, Inc.
StrongMail Systems provides businesses with commercial-grade, on-premise solutions for marketing and transactional email. StrongMail integrates its proven email delivery, tracking and campaign management software on high-performance servers that are optimized for maximum deliverability. In addition to providing superior control, security and integration capabilities, StrongMail's in-house approach offers companies a more powerful and cost-effective alternative to homegrown or outsourced solutions. Hundreds of companies worldwide rely on StrongMail's solutions to power their mission-critical customer communications. A Silicon Valley company, StrongMail is headquartered in Redwood City, CA, and is funded by Sequoia Capital, Evercore Partners, Globespan Capital Partners and DAG Ventures. To learn more about StrongMail Systems, visit www.strongmail.com.
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