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Kara Trivunovic
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Director of Marketing Communications
Are Email Appends An Achilles Heel For Deliverability And Strategy?
March 19, 2009 | By Ryan Deutsch
Last week I came across a blog post denouncing the use of opt-out email appends. Has your organization considered using email Appends to grow your house file? Regardless of your answer, if leveraging the email channel to communicate with a larger segment of your customer base is important to you, read my latest Email Insider post on the subject.
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