Blogs
Email Marketing Insights
Kara Trivunovic
Sr. Director of Strategic Services
Kristin Hersant
Vice President of Corporate Marketing
Email Marketing Insights
- 2010.06.17: All About the Metrics
- 2010.06.01: The Top 10 Things I Learned at CMA Next 2010
- 2010.05.28: Email's Critical Role in The Evolution Towards Real-Time Marketing
- 2010.05.21: Sharing Tools in Email: The Social Media Call to Action?
- 2010.05.21: The Canadian Marketing Association is Ready To Show Your What’s Next in 2010
- 2010.05.13: A Deliverability Must: The EEC Releases New Email Authentication Guide
- 2010.05.12: The Integration of Social Media and Email Marketing: The Power of Customer Engagement
- 2010.05.11: Gmail Changes the Way it Renders Images
- 2010.05.10: Leveraging the Combined Strength of Social Media and Email Marketing
- 2010.04.28: The State of the Email Marketing Industry 2010
- 2010.03.31: The Case for Segmentation and Targeting: How IHG Generated a Single View of its Customer
- 2010.03.30: What is the difference between social programs and socialized email?
- 2010.03.04: Why Facebook Advertising is Missing the Point (and Creeping Me Out)
- 2010.02.19: The Convergence of Email and Social Media is Coming
- 2010.01.28: Key Trends and Tips from the MarketingSherpa Email Summit 2010
- 2010.01.22: MarketingSherpa Email Summit 2010 Twitter Transcript & Photos
- 2010.01.11: Fresh New Email Marketing Ideas for 2010
- 2010.01.07: Addressing Email Recipients Based on Customer Life Cycle
- 2009.11.30: Is the Economy Recovering? New Data Suggests it’s Slowly Fighting its Way Back… Online
- 2009.10.29: Tips for Email Marketing Success On Any Given Sunday
- 2009.10.29: New Research Shows Email Marketing Still Delivers Impressive ROI
- 2009.10.16: CSN Stores Generates 3X Lift in Email Referral Program Performance with StrongMail Influencer
- 2009.10.06: Who needs Subject Lines...?
- 2009.09.24: FootSmart.com Revitalizes a Tired Transactional Email Program and Generates $750K in New Revenue
- 2009.09.18: Why? Because I Said So.
- 2009.09.15: The Power of Social Media: Mint.com Gains Thousands of New Users with StrongMail Influencer
- 2009.09.03: Transactional Email And The Social Web: No More Excuses!
- 2009.07.23: Success Metrics for Social Media & Email Marketing
- 2009.06.30: StrongMail Acquires Social Media Marketing Leader PopularMedia
- 2009.06.15: Social Media is Emerging as a Viable Direct Marketing Channel
- 2009.05.28: StrongMail Expands its Strategic Services Team with Respected Industry Veterans
- 2009.04.30: What Email Marketers Can Learn From Their Friends in Accounting!
- 2009.04.29: The Cloud Computing Buzz and What it Means for Email Marketing
- 2009.04.16: Automation, Email and Doing More with Less...
- 2009.04.14: Don’t Be Shy…Show Some Images
- 2009.04.10: New Domain Endings: Opportunity or Extortion?
- 2009.04.03: Spring Cleaning - Time to Dust Off Those Old Files
- 2009.03.19: Are Email Appends An Achilles Heel For Deliverability And Strategy?
- 2009.03.10: How to Leverage Video in Your Email Marketing Campaigns
- 2009.03.05: While We Wait For Spring, Deal With Your Data!
- 2009.02.25: Email Frequency: How Much is Too Much?
- 2009.02.19: The Inbox as the Great Equalizer for SMBs
- 2009.02.05: Why is it that marketing and IT can't seem to get along?
- 2009.01.26: Email Design: Don’t Be Scared...Try Something Different
- 2009.01.22: Obama Embraces The Change We Need With Email!
- 2009.01.21: Talk about list churn! Obama has 4 email addresses.
- 2009.01.12: New Post on Email Insider... Get your email marketing house in order!
- 2008.12.23: New Post on Email Insider...Email And The Obama Campaign
- 2008.12.16: Inbox 2.0 – Yahoo’s Foray into Social Marketing Poses New Challenges for Email Marketers
- 2008.12.10: Optimization is King in 2009
- 2008.11.25: StrongMail Strategic Services is Go!
- 2008.05.20: Enough of “Is email dead?”!
- 2008.04.16: Event-based email - so many messages, so many modules!

