Blogs

Hotmail e-mail deliverability partnerships
We are always looking for new technologies and industry partners that support our commitment to delivering a high quality experience to Hotmail customers. To this end, before committing to a certain technology or provider we conduct rigorous testing and pilot programs to ensure that our internal standards are met. Until that bar is met, we have no partnership announcements to make.

Current and future partners who represent senders of high quality can expect improved and or preferred delivery including enabled links and graphics as well as bypassing content filters. However, Hotmail will always reserve the right to deny mail based on user feedback of perceived quality issues. Hotmail might introduce UI elements or badges intended to imply sender quality – these will be applied very selectively based on the quality and security of the mail. Any such badge will be generic and not specific to any single industry partner.

John Scarrow
Microsoft General Manager - Safety Services