Our Customers
Testimonials: What our Customers Have to Say
Don't just take our word for it... listen to what our customers have to say about StrongMail products and services.
Email Marketing Benefits
"Delivering highly personalized and targeted messages that are both expected and valued by our guests is a top priority for IHG. In addition to providing us with real-time access to response data, StrongMail’s platform offers us more integration capabilities to segment our lists based on individual customer preferences, behaviors and events."
Kevin Hickey, global manager of lifecycle and email marketing, InterContinental Hotels Group
"By integrating StrongMail’s reporting with our Oracle business intelligence system, we are able to attach email status to all customer behavior, which we’re using to build lifetime value and retention. We have much better visibility into our mailings, which enables us to react more quickly than were able to before — and that has led to greater customer relevancy, improved conversions and increased revenue."
Brad Cundall, Customer Marketing Manager, Hayneedle.com
"Succeeding in the ultra-competitive travel industry comes down to how you serve your customers, and StrongMail has enabled us to improve the customer experience with timely emails that deliver highly relevant and targeted messages. With StrongMail, we have overcome the limitations of our previous outsourced solution across all the key metrics: cost, campaign performance and reliability."
Sally Chapman, direct marketing manager, Flight Centre Limited
"With the help of StrongMail"s email technology, we expect to drive $750,000 from our transactional email program by delivering relevant cross- and up-sell messages in our operational email."
Shera Shrago, Senior Manager of Interactive Marketing, FootSmart.com
"Switching to StrongMail has enabled us to cost-effectively grow our email marketing programs while also improving deliverability and providing our customers with more relevant messages. Using StrongMail’s data integration capabilities and dynamic content engine, we have streamlined the management of our email programs and increased our level of segmentation and targeting."
Suzanne Weschke, eCommerce Marketing Director, Rawlings Gear
"By improving our deliverability and enabling us to easily segment and engage our users with relevant messages, StrongMail has greatly increased the results of our database marketing efforts. The flexibility of the StrongMail solution and the quality of its reporting has opened up a new revenue channel for us, as we can now monetize valuable real estate in our newsletters and career alerts."
Justin Plumridge, B2B Product Manager, Workopolis
"With StrongMail, we now have the control and data integration necessary to respond quickly to market changes with personalized messages that drive results and customer satisfaction."
Keith Watkins, CIO, Family Christian Stores
"With our prior system, it would take us anywhere from four days to a week to get an email ready to go out, and now, with StrongMail, we can do it in two hours. StrongMail has freed up time we didn’t have before, so we can now focus more time on strategy and developing more effective campaigns to drive revenue."
Jennifer Land, Director of E-commerce, Franklin Covey Products
"StrongMail took the time to understand our goals and leveraged its international expertise to develop a successful campaign that establishes a strong foundation for FOXSports.com’s direct-to-consumer marketing."
Andrew Hossom, Vice President of Marketing, FOX Sports Interactive
"Because email is such an important part of our business, we knew we needed a product that would get our emails delivered and give us complete control over our campaigns. In our business, we understand the value in using the right equipment, and StrongMail has proven that out by significantly increasing our email marketing results."
Dan Jarashow, President and CEO, Campmor
"In addition to the robustness of the StrongMail solution and the control it has given us over our email campaigns, we were very impressed with the personalized service StrongMail provides."
Jean-Francois Normand, Senior Director, IT and Client Services, MyVirtualModel
"StrongMail's email infrastructure solution enables us to optimize our email communication efforts, while freeing up vital resources to focus on improving the overall customer experience and our bottom line."
Steven Broussard, Director of Marketing, GolfBalls.com
"StrongMail allows us to deliver our marketing message at the right time, and to understand when that right time is. We now have the data to plan our seasonal marketing for the next year... We were open to outsourcing, but it came down to cost. With the size of our lists and the frequency we wanted to do, it was the cost. Over time, StrongMail would pay for itself. It has already made an impact in driving customers to DaySpring.com."
Stephen Bos, Business Unit Director for Internet activities, DaySpring, a Hallmark subsidiary
"With StrongMail On-Demand, it now takes us half as much time to create, test and deliver our email marketing messages, leaving us more time to focus on other critical areas of our business. Plus, StrongMail’s powerful reporting and testing tools allow us to optimize our email campaigns with finely targeted offerings that drive results."
Richard Bewley, Online Marketing Manager, Best of the Best
"The speed of the mailings, accuracy of the reporting, unsubscribe processing and bounce-data has enabled us to target our mailings so cohesively that we frequently enjoy many multiples of industry standard open and click-through rates."
Simon Aloyts, CTO, LiquidGeneration
Social Marketing Benefits
"Shoebuy’s success leverages a vibrant company culture that is extremely focused on the customer experience, and StrongMail Influencer enables us to cash in on that investment with an innovative tool that makes it easy for our customers to share and easy for us to thank them for it. With StrongMail Influencer, we have acquired thousands of new customers by tapping the passion of our most loyal brand advocates."
James Keller, Chief Marketing Officer, Shoebuy.com
"StrongMail Influencer has enabled Mint.com to better leverage social media to significantly increase conversions and expand our reach. StrongMail"s approach of tapping social motivators to drive sharing behavior was unique in the marketplace, and its easy integration with our existing email program and comprehensive testing and tracking made it the logical choice for us."
Donna Wells, Chief Marketing Officer, Mint.com
"I’ve been extremely impressed with StrongMail Influencer’s ability to motivate Zecco customers to refer their friends, which has resulted in thousands of new accounts. Word-of-mouth referrals are a large and important source of growth in our business. StrongMail Influencer provides our customers an easy, engaging and interactive way to earn rewards by sharing our offers with their friends and colleagues."
Gabriel Dalporto, Chief Marketing Officer, Zecco Holdings
"By leveraging StrongMail Influencer and the expertise of StrongMail Strategic Services team, we were able to develop a referral program that generated new Rewards members at 3 times the rate of our previous efforts. The success of this program lies largely with StrongMail’s technology that enables our customers to easily control how and when to share CSN with their friends and family via their favorite social networks."
Ed Macri, Vice President of Advertising & Business Intelligence, CSN Stores
"Social Notes allows our customers to share our merchandise in real time with their networks, which in turn helps our organic rankings!" Due Maternity uses Social Notes to help customers share their favorite maternity clothes, skin care, and baby gear with their friends and family networks.
Albert DiPadova, CEO, Due Maternity
"StrongMail Influencer increased our traffic and conversion rates dramatically. We essentially doubled the number of registrations we were able to bring in."
Frederik Hermann, Director of Global Marketing, Jajah
"Our StrongMail Influencer program inspired hundreds of thousands of prospects, most outside of our usual donor base, to take action to support UNICEF"s cause. This is an incredible tool for any nonprofit."
Alisa Aydin, Director of Interactive Donor Communications U.S. Fund, UNICEF
"StrongMail Influencer provided key insights into the true viral potential of our consumer base. In addition to generating valuable new leads, our "In Girl" program provided concrete word-of-mouth metrics that will help drive our current and future marketing strategy."
Marketing Director, Sephora
"StrongMail turned our customers" enthusiasm into a new sales channel, delivering hundreds of thousands of incremental brand impressions and a steady stream of Entertainment Book sales."
Product Manager, Entertainment Publications
Deliverability Benefits
"StrongMail’s bounce management reporting is a significant step forward for us, and something we’ve been hoping to have for a long time. It makes bounce management and deliverability monitoring much easier. With the advanced level of information now at our finger tips, we can take immediate action on the known culprits, keeping our list clean and allowing us more time to focus on what is important – the best possible consumer experience."
Jennifer Mueller, Global CRM Technology Manager, Travelocity
"StrongDelivery Services has allowed us to focus our email marketing efforts – and limited resources – on performance and ROI, rather than on inbox delivery. The delivery experts at StrongMail act as an extension of our internal team working on our behalf to ensure maximum delivery rates with minimal delivery interruptions."
Greg Martz, Director of Marketing Operations, The Motley Fool
"StrongMail enables us to better serve our customers with an email solution that is specifically designed to address today's ever-evolving deliverability challenges."
Michael Hall, Senior Vice President and General Manager, Equifax Marketing Services
"StrongMail has the expertise in key aspects of deliverability that we just didn’t have - like managing ISP relations and complying with CAN-SPAM. The feedback and advice we have received from StrongMail’s deliverability team has been great, and a big change from our prior ESP relationship. It became evident that they knew what they were doing from the beginning, as they laid out their plan for ramping up our new IP addresses in a way that would build our sender reputation and maximize deliverability."
Eric Bright, Vice President of E-commerce, FranklinCovey Products
"Personally, I’ve seen great improvements in our ability to monitor and report internally on specific aspects of the email sending process that have helped in gaining clarity around the infrastructure. The Strongmail system has been very helpful in allowing us to quickly take action when items or issues arise that need to be addressed to keep our reputation and sending practices in check. The system has been great."
Ben Jenkins, Director of Product Management, Kintera
"[StrongMail] is helping us maintain and improve our email reputation by giving us a better level of visibility into what's bouncing and why it's bouncing."
Joe Schwartz, Director of Marketing, WebEx
"We chose StrongMail because it increases our capacity for timely delivery to our customers and supports our needs to quickly provide accurate details to our merchants. StrongMail has been a natural extension to our current systems, giving us the ability to extend our reach beyond its previous delivery limits, while still remaining compliant with best practices of delivery standards today and into the future."
David Weinrot, Vice President of Direct Marketing and Promotions, Shopzilla
"Our commitment to our customers requires knowledge and improvement of our email deliverability rates, which wasn't possible with our previous email system. We chose StrongMail for its self-help delivery diagnostic features and Live Updates for ongoing compliance with ever-changing industry standards, regulations and best practices required for deliverability success. With StrongMail, we can proactively track and ensure that our customers are quickly and reliably receiving the emails we've sent."
Chris DiGiacomo, Systems Manager, 1-800-PetMeds
"Before deploying StrongMail, we were often reactive to our email deliverability issues. Now armed with StrongMail’s smart bounce management and deliverability live updates, we have real-time insight into the most beneficial and actionable steps to prevent or correct erroneous ISP blocks or failures. This allows us to work smarter, while providing our global customer base with world-class customer service."
Kamal Jain, Director of ASP Operations, BrassRing
"StrongMail has also been a great partner in improving our deliverability, which we've improved to 96% using StrongMail's smart bounce management, authentication support and deliverability tools. Plus, as an in-house solution, StrongMail gives us total control over our sender reputation."
Dave Heilmann, Senior Vice President of Product Development, BabyFit.com
"StrongMail enabled us to go from anecdotal analysis of delivery issues to strategic assessment with full visibility into our email performance."
Joe Fahrner, Vice President of Client Services, PopularMedia
"Email is essential for keeping the Wetpaint community informed of important activities that affect their online experience, and StrongMail helps ensure that these messages get delivered quickly and reliably."
Kevin Flaherty, Vice President of Marketing, Wetpaint
Technology Benefits
"StrongMail enabled us to tightly integrate all of our systems, increase deliverability and gain access to key tracking data that we needed to optimize our programs."
Andrew Hossom, Vice President of Marketing, FOX Sports Interactive
"We originally planned on developing our application from scratch, but the StrongMail infrastructure allowed us to develop and deploy our new app in a fraction of the time and cost."
Brian Pike, VP of CRM, Ticketmaster
"StrongMail’s ability to get our sales event emails to members in near-real time is a huge benefit and competitive advantage for our business. With StrongMail, we’re actually providing a better experience for our members while lowering our email costs."
Kevin Diamond, CTO, HauteLook
"By combining a powerful and user-friendly email marketing system with extensive deliverability services, StrongMail offers Franklin Covey Products an all-in-one solution that enables us to overcome the challenges we have experienced with previous internal and outsourced systems."
Jennifer Land, Director of E-commerce, Franklin Covey Products
"StrongMail offers big savings for a rapidly growing company like ours, while still providing all the features and services offered by traditional email service providers. The transition to StrongMail was seamless and quickly put an end to our skyrocketing email costs – not to mention the improved support we’re receiving from their top-notch deliverability and strategic services teams."
Brad Cundall, Customer Marketing Manager, Hayneedle.com
"As we outgrew our custom-built email system, we began looking for a comprehensive marketing and transactional email solution that offered superior reliability and scalability without the exorbitantly high costs charged by traditional ESPs – and that's when we zeroed in on StrongMail."
Samir Pandey, Vice President of Technology, Venture Commerce
"From my point of view, StrongMail is without question one of the best purchases I've made for Reed in years. The product is superbly engineered, and the implementation and set-up are fantastic."
Mark Ridley, Director of Technology, reed.co.uk
"By implementing StrongMail, we now have a powerful and flexible email platform that cost-effectively improves deliverability rates, facilitates data integration and ensures the security of our extensive proprietary information."
Michael Hall, Senior Vice President and General Manager, Equifax Marketing Services
"In order to keep our customer data as secure as possible, we knew we needed an in-house solution, and StrongMail fulfilled that requirement with a solid internal platform. Webjet continues to attract new customers, and StrongMail gives us the scalability to accommodate that growth and the advanced features required to take control of our email deliverability and send more targeted messages based on customer preferences and past purchases."
Richard Noon, CEO, Webjet
"We sell a tremendous number of tickets every day on behalf of our clients. Every transaction and every consumer interaction must be handled efficiently and effectively...The performance, reliability, and economic benefits of Linux, Red Hat, and StrongMail combined with their respective communities of supporting talent, present the best technology solution for our e-mail marketing product."
Sean Moriarty, COO, Ticketmaster
"StrongMail’s fully integrated email platform has streamlined our email operations with an extremely efficient and centralized workflow and process. StrongMail has become an essential, reliable and core component of our overall email strategy."
Greg Martz, Director of Marketing Operations, The Motley Fool
"By replacing our previous freeware solution with StrongMail’s high performance and flexible MTA technology, we were able to improve reliability while consolidating resources."
Michelle Lightfoot, Senior Email Administrator, HouseValues, Inc.
"It took less than one business day for my programmers to replace our current mail servers and integrate the basic functionality of StrongMail in our development environment. Our initial tests showed no less than triple the processing speed of the personalized emails that our WAMpower.com solution sends, and most impressively, we have an increased amount of data on opens, deliverability and bounces."
Marc Pitre, CEO, New Way Media Corporation
Centralization Benefits
"Since centralizing email marketing for our ten online brands on StrongMail, we have seen a significant increase in incremental revenue from improved deliverability – including $450,000 from eToys alone during the 2007 holiday season. StrongMail has been a solid investment that has given us more control over the success of our email programs, while at the same time, lowering operational costs by improving efficiencies and eliminating the need to support a custom solution or paying CPM fees to an email service provider."
Chris Cummings, CIO, The Parent Company
"With email generating 30% of our revenue, it was too core to our business to outsource. StrongMail has enabled us to centralize all of our email on one platform, which has improved our deliverability, control and efficiency."
Greg Martz, Director of Marketing Operations, The Motley Fool
"Apart from improving our email systems, by using StrongMail as a fully-integrated foundation, we now have a platform in which we can very quickly grow new email initiatives."
Andrew Hossom, Vice President of Marketing, Fox Sports Interactive
"As eToys expanded with the BabyUniverse acquisition, we knew we needed a centralized solution like StrongMail to coordinate our marketing efforts and send more sophisticated campaigns. StrongMail's powerful in-house email platform gives us the flexibility and control we require to fully leverage our marketing database, efficiently manage our email campaigns and optimize our delivery performance. This has resulted in more timely, relevant and targeted emails to our customers and prospects."
Gary Lindsey, Vice President of Marketing, The Parent Company
"After evaluating several different method of delivery, StrongMail was the only system that managed to handle the complexities of FUN Technologies’ multiple lines of business. Using StrongMail we can manage campaigns, customer service email deliveries, and email return processing for several different business units at once."
Bjorn Book, CTO, FUN Technologies
"In addition to its reliability and performance, StrongMail offers us a complete on-premise email solution from creation to delivery that is easy to use, manage and maintain."
Jon Flatt, CEO, Red McCombs Media
For additional information about StrongMail products, call (650) 421-4200 or allow us to contact you by completing our web form.
