Archived Webinars: January 2008
Email Centralization: Practical Tips for Getting Started
Learn how to design and implement a centralization strategy that's right for your business
| Event Date: | January 30, 2008, 11:00 am PT / 2:00pm ET |
| Presenters: | Tricia Robinson-Pridemore, StrongMail Systems Ivan Chalif, StrongMail Systems |
| Length: | 60 minutes |
| Files: |
Centralized email gives marketers the control they need to maximize programs and profits, but many have yet to implement a strategy due to perceived barriers around how to begin. This archived event provides the practical advice and guidance needed to implement an email centralization strategy that can generate the many benefits and ROI outlined by JupiterResearch in our last webinar.
Using our recently published "Essential Guide for Centralizing Customer Email" whitepaper as a backdrop, StrongMail's in-house experts present detailed implementation tips and a step-by-step roadmap to get started.
Key things you will learn:
- Principle business and technical drivers for email centralization
- How to leverage centralization to optimize the customer experience
- Critical factors to consider when developing an email centralization strategy
- A roadmap for implementing email centralization across the enterprise
For additional information about StrongMail products, call (800) 971-0380 or allow us to contact you by completing our web form.
Put the Action in Transactional Email