Archived Webinars: April 2008
Focus UK: Maximising Email Deliverability
Actionable advice and best practices for getting your messages to the inbox
| Event Date: | April 28, 2008, 4:00pm BDT / 11am EDT / 8am PDT |
| Presenters: | Spencer Kollas, StrongMail Systems Paul Bates, StrongMail Systems |
| Length: | 57 minutes |
| Files: |
Delivering legitimate messages to the inbox is getting harder as the top UK and EU ISPs institute safeguards to protect their users from spam, phishing and other email abuse. However, by following best practices and using effective delivery technology, you can increase your delivery rates by sending messages in the manner that ISPs want to receive them.
This interactive webinar will provide you with the best practices and techniques required to maximise email deliverability, including email authentication standards, optimal sending speeds, effective template design and more. Our delivery experts will also show you how to manage your sender reputation and establish effective relationships with top EU ISPs. Plus, get your deliverability questions answered in an extensive Q & A session.
Key things you will learn:
- Best practices for inbox delivery to Hotmail, Yahoo! and other top EU ISPs
- Authentication standards and how to leverage them
- How to develop and manage your sender reputation
- Resolution strategies for ISP deliverability issues
- Effective message rendering techniques
- Promotional opportunities for transactional email
For additional information about StrongMail products, call (800) 971-0380 or allow us to contact you by completing our web form.
