StrongMail Email Marketing and Social Media Webinar Series

A Marketer's Guide to Social CRM

Connect with your best customers to increase revenue and customer lifetime value

Social CRM presents email marketers with an unprecedented opportunity to improve the performance of their campaigns by leveraging data from their customers' most recent social media activities. At its heart, it provides the ability to identify, engage and influence your best customers, and this on-demand webinar will show you how.

Join recognized social media industry analyst Jeremiah Owyang and learn the core building blocks of a successful social CRM strategy, then see how a major brand applied those principles to dramatically improve their results in an in-depth case study. Find out why everyone is talking about social CRM and learn insights from an informative Q&A session.

Key things you will learn:

• The driving principles of social CRM and how to apply them
• How to leverage data from multiple channels to anticipate consumer activity
• Tactics for driving customer engagement, sales and brand loyalty
• A major brand case study detailing how to drive revenue and customer satisfaction

See a complete list of on-demand email marketing and social media webinars and events hosted by StrongMail.

For additional information on StrongMail's email marketing and social media solutions call (800) 971-0380 or contact StrongMail online.