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StrongMail Email Marketing and Social Media Webinar Series

Archived Webinars: June 2010

Moving the Needle with Social Media

Measurable Strategies for Getting Customers to Drive Business for Your Brand

Event Date: Wednesday, June 23, 2010, 11:00 AM PT
Presenters:
Length: 57 minutes
Archive:

Engagement is only the first step in social media marketing. You eventually need to move from conversations to conversions – because engagement alone doesn't ring the cash register. Unless you are able to drive measurable, bottom-line benefits from social media, your organization's social media efforts are ultimately doomed to fail.

In this on-demand webinar, social media marketing pioneer Jason Falls will show you how to drive your customers to act, convert and purchase without violating their trust. Learn proven strategies for leveraging popular social networks like Twitter and Facebook to increase sales, newsletter subscriptions and other key business objectives. Plus, get insight from detailed case studies and an extensive Q&A session.

Key things you will learn:

  • How to set clear goals and measurable objectives for social media
  • Effective strategies based on your consumer's social needs
  • Tactics for motivating customers to act, convert and purchase
  • Case studies showcasing how to drive revenue and customer satisfaction
  • Tools for managing and measuring social media campaigns

See a complete list of on-demand email marketing and social media webinars and events hosted by StrongMail.

For additional information on StrongMail's email marketing and social media solutions call (800) 971-0380 or contact StrongMail online.

 

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